Flextronics and Powermat Join Forces to Embed Wireless Power

January 15, 2014 by Jeff Shepard

Flextronics International Ltd. and Powermat Technologies, Inc. announced a strategic agreement aimed at bringing state-of-the-art wireless power to electronics of all kinds, and to consumers worldwide. The companies plan to rapidly leverage the synergies across their organizations, driving miniaturization, cost-reduction, efficiency and integration into both existing and new product platforms. Under the terms of the agreement, Flextronics has made a strategic investment in Powermat, and the parties will collaborate closely on the design, manufacturing and go-to-market of wireless charging solutions for mobile OEMs.

Powermat’s Technologies has already been adopted by major global players including General Motors, Procter & Gamble, Starbucks and AT&T. The Power Matters Alliance (PMA) has also incorporated Powermat’s technology as a basis for its own open standard.

“We have concluded that wireless power is the next big wave in mobility. Starting with smart phones and tablets, this new technology will eventually transform how people charge electronics of all kinds,” said Chris Cook, president of Flextronics Power. “We plan to bring our unmatched scale and know how to ensure PMA technology is ramped-up, costed-down, and rolled out in a way that brings excellent value to both customers and end users.”

“Flextronics is the technology and market-share leader for wired mobile chargers. Powermat enjoys a similar leadership position in the fast-growing, but currently fragmented, wireless charging space,” said Stuart Robinson, Director of the Strategy Analytics Handset Component Technologies service. “This alliance may be exactly what is needed to finally bring standardized wireless power benefits to billions of products and customers.”

“Staying powered is the number one concern for mobile consumers, and the data shows that wireless power resolves this at home, in the car and while refreshing at popular coffee shops and restaurants,” said Ran Poliakine, CEO of Powermat Technologies. “The next stage is to deliver this technology to OEMs and through them to consumers at scale, and this is exactly what our partnership with Flextronics promises to do. There is no one better placed to migrate the world’s mobile chargers from wired to wireless!”