Exar Signs Distribution Agreement With Setron
Exar Corporation has signed a distribution agreement with Setron, a central European components distributor. Setron will use their technical expertise and applications focus to expand the customer base for Exar's power management, mixed signal, and connectivity solutions in this key market.
"We always strive to focus on the customer and their application," said Sven Streiff, managing director at Setron. "Thus we are particularly happy to work with Exar, a partner who fits well with our strategy."
"We recognize the well-earned reputation Setron has for providing customers with excellent support during the design process coupled with being an experienced logistics provider," said Paul Stafford, vice president, Global Channel Sales, Exar. "We view Setron as a great addition to our channel strategy for central Europe and look forward to growing our mutual customer base in this key region."