New Industry Products

Lilliputian and Brookstone Join to Launch Nectar Fuel Cell Mobile Power Systems

January 06, 2013 by Jeff Shepard

Lilliputian Systems, Inc. and Brookstone announced today at the Consumer Electronics Shoe, the launch of Nectar™, a fuel-cell mobile power system. Lilliputian Systems also announced today that Nectar Mobile Power System has been awarded the Consumer Electronics Show (CES) Innovations Award for Design and Engineering in the Portable Power category.

"We are tremendously excited to introduce the revolutionary Nectar product, and are honored to win the CES Innovations Award," said Lilliputian CEO Ken Lazarus. "Nectar is an absolute game changing portable power product. It is the only solution that really addresses the challenge of keeping today's mobile devices powered — a problem that is getting increasingly worse in our always connected world."

The Nectar mobile power system is a compact, lightweight and highly portable device that powers and charges virtually any of the billions of consumer electronic devices - smart phones, tablets, MP3 players, eReaders, Bluetooth headsets, digital cameras, etc., that comply with the USB 2.0 power standard. This device has the capacity to keep consumer electronic devices humming for 2+ weeks by inserting a single Nectar Pod™ power cartridge into the mobile power system. Once a pod has been depleted, the user simply attaches a new pod, and instantly has another 2+ weeks of power.

Both the Nectar Mobile Power System and Nectar Pods cartridges have been approved for carry-on and use aboard regular commercial aircraft by the UN International Civil Aviation Organization (ICAO) and U.S. Department of Transportation. Additionally, Nectar significantly reduces the need for consumers to travel with cables and power adapters and offers a truly friendly solution to the myriad of power challenges faced by today's consumer.

Nectar will initially be exclusively available at Brookstone and on beginning Summer, 2013 and will retail for $299.99. Nectar Pod cartridges will retail for $9.99 each.

"Today's consumer electronics devices, especially smartphones, use much more power, increasing the need for a more efficient way to recharge when on the go," said Steven Schwartz, Vice President of Merchandising and Product Development at Brookstone. "Nectar provides the consumer worry-free power, wherever and whenever they need it. This breakthrough technology aligns well with our commitment to develop innovative solutions that make life easier."

"Nectar will fundamentally transform how consumers use their mobile devices. Currently they suffer from a form of 'battery anxiety' where they are either always hunting for a wall outlet or are concerned about running out of power midday," said Mouli Ramani, Vice President of Marketing and Business Development, at Lilliputian Systems. "With Nectar that anxiety is cured. It is literally like having a plug in your pocket."